A welcome dinner is the perfect way to begin your wedding weekend. It is an occasion that invites guests to gather, relax and enjoy the...

Introducing the Thursd Floral Trend Color of the Year 2026 : Crimson Nocturne – A Pulse Deep Within (#62122A). The deep, muted crimson hue has a touch of cocoa color to it, giving off an elegant, grounded and timeless vibe that hints at the quiet but intense emotions of life. The accompanying color palette, called Crimson Movement, provides the perfect complementary tones. "There are moments in life, in flowers, when color goes beyond what we see and becomes something we feel

Alexandra Farms showcased our garden roses and diversified products in the 31st edition of Proflora  in Bogotá, as buyers, designers growers, breeders and other industry groups gathered together. More than 7,000 visitors and 300 companies from 60 different countries attended the three-day event, held in early October 2025 at Coferias event center. The event is both a business gathering and an opportunity to celebrate the innovation and incredible diversity of Colombian-grown

Alexandra Farms was recently awarded two honors at Proflora 2025's Outstanding Variety Competition . This year, 11 jurors evaluated 436 varieties in 16 different subcategories, looking for product excellence.  Magnificent Bells Our Magnificent Bells hellebores  won First Place in the ‘New Products’ category. This category reflects novelty in the floral industry, upcoming trends, and products with reliable performance. Alexandra Farms has been expanding our catalog of diversif

Alexandra Farms started as an experiment: to grow cut flowers that combined the practicality of standard varieties -- a long vase life and the ability to withstand global transportation -- with the romance of traditional garden roses. What began as an unconventional idea in 2005 has blossomed into a story of passion, perseverance, and beauty.  A Dream That Took Root We found a two-hectare farm near Bogotá and turned it into a laboratory of sorts. A small team of 15 people bui

What does it take to grow a garden rose that can thrive in a greenhouse, ship across the world, and still look stunning in a designer's...

Welcome to the enchanting world of David Austin Wedding Roses — where timeless elegance meets unparalleled artistry. For floral designers...

Alina Neacsa’s signature scent and elevated designs turn heads at luxury events, garnering international respect and acclaim. Alina...

For more than 60 years, the flower industry in Bogotá, Colombia, has empowered women to be independent, self-sufficient leaders in their...

We are pleased to announce that Alexandra Farms won two awards at this year's Society of American Florists' (SAF) Outstanding Varieties Competition! The competition was part of the 140th annual SAF convention, held this week in Phoenix.

Garden Rose Design Contest winners, other guests experience farm tour and extraordinary education The winners of the 2024 Garden Rose...

Gilberto Freihoff You were one of the first floral designers to use the new David Austin cut roses. What were your first impressions, and...

When it comes to summer bridal bouquets, nothing captures the romance and beauty of the season quite like David Austin Wedding Roses ....

Early this year, the Alexandra Farms Human Resources team launched a reading initiative for the children of our farmworkers, aiming to...

Dennis Kneepkens and Mick Stubbe are ethereal floral designers and instructors who have worked together for nearly 20 years and shared...

Summer 2025 approaches like a tidal wave of opportunities for the perfect wedding! This year, stand out and make an unforgettable event...

Alexandra Farms is thrilled to introduce two new-to-the-market varieties for 2025: Enid and Phoebe. Twelve years in the making, these...

When planning a luxury wedding, one of the most common questions couples ask is, “How many garden roses do I need?” Understanding garden...

Alexandra Farms, the world’s largest grower of fresh-cut garden roses, proudly announces the latest additions to our collections. We...

In November 2024, floral designer and educator Holly Heider Chapple and Alexandra Farms President Jose Azout welcomed a group of...